The Ad Council and the Federal Voting Assistance Program are sponsoring a new campaign to encourage individuals between the ages of 18 to 24 years, to get out and vote in upcoming elections, entitled Get Good Karma.
The site targets the 18 to 24 demographic because according to U.S. Census Bureau reports, this group is the least likely to vote on election day.
With its cute, fluffy, almost anime style it's entertaining and eye catching. Hopefully, it will encourage young people to vote and become more civic-minded.
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