Whether a corporation can be successul or not greatly depends on a good PR team in the corporation. Good PR needs to be creative. Here is an real example. The UpSNAP Inc is going to join the Sound Choice to offer mobile karaoke. Let me first briefly introduce what these two companies do in case some of you may not notice them. UpSNAP Inc is the premier provider of free mobile search and streaming mobile audio enterainment while Sound Choice is the industry leader of Karaoke for more than twenty years.
Now, you can sing karaoke no matter when and where. Just text a message with the UpSNAP shortcode. Then, you are able to choose any songs you like from the online catalog in your cellphone. A good PR strategy can be easy and simple like this: make public interest into daily life, which can be accessed easily. It is cheap. It is convenient. Yet, it is too early to draw conclusion that this new idea of singing karaoke will become as popular as YouTube. But these two companies are already successful in having a good start with a creative idea. We will see how it is going to affect us.
1 comment:
Sounds fun! If only I was skilled at using my cell phone.
A couple things to fix:
"Whether a corporation (not corporate) can be...in the corporation.
By the way, I like your graphic!
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