Monday, February 5, 2007

No More Pilotless Drones

I was reading Jim Horton's PR Blog recently, and I came across an interesting entry about the San Francisco Chronicle. Newspapers are constantly trying to maintain their relevance in today's increasingly digital world. The Chron has come up with an entertaining spin on podcasting and on the Letters to the Editor page. See, Correct me if I'm wrong....

2 comments:

Anonymous said...

I hadn't realized the Chron was offering call-in reader comments as mini-podcasts...it's an interesting approach. I wonder if they get the person's permission first, or if there's a disclaimer ("we may publish or podcast this...") on their answering service.

Anonymous said...

So I commented on this post and still missed crediting you for it. Okay, that's fixed now...but I also noticed you've got a couple typos: you've misspelled the newspaper's name and "relevance." Please correct.