Wednesday, April 18, 2007

1400 Year-old Family Business Absorbed



It's a sad day for Kongo Gumi. Reduced financial giving at Buddhist temples, coupled with a recession in the early 1990s irreperably harmed the business.

The keys to the company's impressive run? A mix of conservatism and flexibility, according to the company's former president Masakazu Kongo. Public relations, as an industry is in its infancy. Can the industry withstand the test of time? Here's a list of what we're up against.

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